How to prove your worth to shopping center clients

Are you a commercial real estate agent trying to prove your worth to your shopping center clients? With Retailsphere’s CRM, it's as simple as pulling a report.

As the Covid-19 pandemic stretches on, the traditional way of researching and reaching out to prospective retailers has changed. You can’t get in your car and drive around to survey potential retailers in your area, just walking in to a retailer as a way to build a relationship. 

As a commercial real estate agent, the same goes for your shopping center clients. Many real estate and shopping center offices are now closed, resulting in everyone working from home. No longer can you drive to their office for a quick check in to discuss your latest retailer targets. And from our own customer interviews, this has led to more commercial clients asking what is being done to fill their vacancies. 

Because at home work feels less formal, many clients are worried they aren’t getting the same service they used to be. And without being able to show any tangible contact points, it can be tough to prove to them that you’re working hard to get new retailers into their vacancies. With Retailsphere, that all changes. 

When you use Retailsphere to prospect, research, and manage the outreach process, you have all of the data you need to show clients you’re going above and beyond to get new brands into their spaces.  By logging activities against specific vacancies within Retailsphere’s CRM Spaces, you now have the ability to pull down a report anytime a client asks what you’ve been doing regarding any location. It logs your research, emails, calls, and where any specifically tagged brand is in the leasing process. 

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Your CRM report looks just like the one above. Have you moved high profile retailers into an outreach phase? Your client can see that change, pulse the emails and calls you’ve made to make it happen. Did you get a research request on a new retailer with Retailsphere? That shows up in your report as well, which means a client will also see you’re leveraging every tool you have at your disposal to find new untapped retailers for their space.

When you use Retailsphere’s CRM tool, you not only get an integrated research platform, or the benefit of better information management for yourself; but you can now relay your leasing activities and successes to your clients, proving you are working hard for them, and proving your shopping center accounts will be less successful filling their spaces without you.

Are you using Retailsphere to research, track, and lease your retail spaces? Sign up for a no-obligation demo of the Retailsphere platform today and dive deeper into Spaces and the many tools it offers. 

December 11, 2020
Barton Strawn

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